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Review: Chrysler 300

November 5, 2013

In the US, the Chrysler brand was once synonymous quality, but in recent years attempts to reposition the brand coupled with financial troubles that ended in bankruptcy have done a lot of damage. When Fiat took control of the company in 2009, they set out the goal of returning Chrysler to their former position of a full luxury brand, but have they set themselves an impossible task?

First unveiled in 2003 and sold in 2004, the Chrysler 300 (known as the 300C here in the UK) is the largest sedan Chrysler offers and one of its flagship models. Now in its tenth year, the 300 straddles the divide between old pre-bankruptcy Chrysler and new, Fiat-owned Chrysler. The second generation 2012 model Chrysler 300 was launched in 2011 with a redesigned body, LED running strips, new front grill and an updated version of Chrysler’s iconic winged emblem. It was a sleeker, more powerful and more luxurious version of what had gone before and, by the following year, the model’s total US sales had nearly doubled to 70,747.

Clearly the 2011 redesign was a step in the right direction for Chrysler, but does the new 2014 model continue down the road to renewed greatness? Or has the US car giant’s progress stalled?

The reality is that so successful was the 2012 model that, apart from some minor tweaks for last year’s version, the 2014 Chrysler 300 is pretty much unchanged from the version released two years ago. In general, that’s a good thing, as it can be frustrating when manufacturers start changing things just for the sake of changing them, often resulting in compromised machines.

So, on the plus side, the 2014 model still has everything we loved about the previous versions; the sleek exterior, the luxurious interior with its 8.4 LCD touchscreen, pushbutton ignition, dualzone climate control and optional extras such as leather upholstery, real wood trim and power-adjustable pedals. It’s also drives well, with even the V6 versions feeling powerful enough, although the V8s remain the only real choice for true power junkies.

On the downside, and it is the only real downside, we would have really liked to have seen some improvement in the fuel economy over the last couple of years, especially given how woeful it is with the V8 engines. A lot of the blame for this has to lie with the transmission, which is now starting to look rather out of date.

On the whole though, these are still great, luxurious cars at a reasonable cost, making them a great choice which should continue to grow in popularity, especially if future models can be made a little less petrol guzzling.

Chrysler 300 at a glance:

Price: From £36,000

Released: 2013

Engine: 3.6 litre V6 with 292hp or 6.4 litre V8 with 363hp

Transmission: Eight-speed or five-speed depending on model

Acceleration: 0-60mph in under 8 seconds with the V6 and under 6 seconds with the V8

Fuel Economy: 19mpg city/31mph motorway for the V6 and 14mpg city/23mpg motorway for the V8

Dimensions: 5,044mm by 1,908mm by 1,483mm

 

Want a taste of American-style luxury with the new 2014 Chrysler 300? Worried about getting the best deal on finance? Then let the experts at The Car Loan Warehouse help find the money you need for the car you want at a rate you can afford. It’s car finance, without the hassle.

About The Author

Jon Le Roux is co-founder and company director of The Car Loan Warehouse. Being a mad engineering and motorsport enthusiast, I spend more hours than is healthy, watching, reading or talking about cars, boats, motorbikes…..basically anything with an engine.